WALRUS - 2023 Autumn Canton Fair (Phase 134) Participation Review

Brand News | 2023-10-31

The autumn Canton Fair 2023, i.e. the 134th Canton Fair Phase has been successfully concluded as of 27th October, and this time, WALRUS participated in the industrial exhibition with the theme of "Home Furnishing", and together with the Canton Fair Phase II, comprehensively displayed and promoted the products of the whole industry chain of Chinese household consumption.

WALRUS around the brand theme of colour, with the SI system of arch design, the exhibition hall with a sense of hierarchy, jumping lively, attracted the attention of many exhibitors, stand out in a crowd of stalls booths, and also received interviews from the media invitation. Based on the product classification, WALRUS set up two categories of exhibition areas, ceramics and faucets, which are independent of each other and coordinated as a whole, and played a very good role in guiding customers to understand WALRUS brand.
The faucet exhibition area displayed 8 different colours of faucets in separate booths, including 5 metallic colours, 3 sprayed colours, the most attractive one is the gunmetal grey which is popular in recent years, and the texture full of glossy black. 4 rainshower sets were respectively themed on brand quality, home popularity and hotel project, which attracted many merchants to enter into the exhibition hall for understanding. In addition, WALRUS designed the internal structure display and protection plating process in this faucet exhibition area, which also let WALRUS's quality present to the customers at a glance.
The ceramic exhibition area displayed this year's new split toilet, wall-mounted toilet and wall-mounted dual-purpose over countertop basin, which also gained a lot of customer inquiries. Public space products, like children's toilets and urinals, are also customers are more concerned about the product categories.
According to official statistics, as of 27 October, a total of 157,200 overseas buyers from 215 countries and regions had arrived at the conference, an increase of 53.6% over the same period of the 133rd session, and an increase of 4.1% over the same period of the 126th session before the epidemic. Among them, more than 100,000 buyers from "The Belt and Road Initiative" countries, accounting for 64% of the total. The results of the booth statistics and the official data are basically consistent, customers from the Belt and Road countries, including Southeast Asia, West Asia, the Middle East, Africa and Russia, etc. For the certification and configuration requirements of the products of the customers from different regions, with our past business experience, responded positively and cooperated fully, and harvested a lot of customers with clear intentions and in-depth communication needs.

WALRUS will continue to adhere to its core values and concepts, adhere to the quality assurance commitment to provide healthy, environmentally friendly, durable products and high quality, caring and thoughtful service.

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